E-COMMERCE

e-commerce security

E-Commerce Security – Protecting Against E-mail Fraud

E-Mail fraud and e-commerce security is a genuine threat that we all face daily. These messages, sometimes referred to as “phishing” or “spoofing,” are becoming more prevalent and may appear legitimate by incorporating company logos, colors, or other legal disclaimers into them. As an online merchant, your customers are an extremely vulnerable group. It is essential to protect your customers and have an online presence that is credible, professional and secure.

Here are some security tips for online merchants.

  • Never request any customers’ personal or banking information via e-mail.
  • Include your customer service phone number in the header of your site – this is both comforting to your customers and provides a mechanism for them to report suspected fraud.
  • Ensure your e-mails have a consistent style and layout that is professional and that your customers recognize.
  • Display the full URL of links in your e-mails – this allows your customer to see that the URL is to your site.
  • Follow e-commerce security best practices as it relates to account creation and passwords. (See Magento Password Options)
  • Take appropriate steps to secure your site from site-spoofing and URL-spoofing that include monitoring and countermeasures.
  • Use authenticated e-mail servers.  These include DKIM (DomainKeys Identified Mail) and SPF (Sender Policy Framework), often in conjunction with DMARC (Domain-based Message Authentication, Reporting, and Conformance).

Learn more about how to avoid phishing scams in this article from the U.S. Federal Trade Commission:

https://www.consumer.ftc.gov/articles/how-recognize-and-avoid-phishing-scams

Crimson Agility is an e-commerce and Magento expert with a focus on security and preventive measures for online merchants. Ask us about our Magento Security Audit for your Magento 1 or Magento 2 site before its too late. An ounce of prevention is worth a pound of cure. A little precaution and planning before a security crisis occurs are preferable to reacting to the fallout of a disaster.

For more help and information on e-commerce security, contact us at Crimson Agility.

Magento solution specialist

Magento Certification: Solution Specialist Exam Guide

Crimson Agility takes pride in being a Magento Professional Partner. However, to reach this level of partnership, you need to have 12 certifications of different fields when working with Magento. We currently are at a Silver Partner tier with Magento based on joint booking attainment, technical proficiency, and customer satisfaction.

From the Magento 2 Solution Specialist page

“A Magento 2 Solution Specialist is an expert user of the Magento 2 eCommerce platform. It is designed for those who can efficiently align business objectives with Magento 2 functionality, optimize use of native features, and avoid unnecessary customization. Areas of knowledge include eCommerce, Magento Architecture, Magento Admin & Storefront, Business & Applications, and Catalog. “

The Magento exams can be intimidating even for the most expert developers and Solution Specialists. However, these tests can be a vital part of your businesses marketing and reinforcing your reputation. That being said, it can be stressful, so Crimson Agility would like to help provide some helpful tips to get you that certification. 

How to Prepare for Magento Solution Specialist Certification

  1. Create or Purchase a Study Guide: It is vital to make sure you have the information to narrow what needs to be studied. At Crimson Agility, we used the SwiftOtter Solutions study guide, which gave us specific information to understand. We then paired this information with the official Magento User Guide to get even more specifics on the configurations and how it works on the front end. 
  2. Form a Study Group: Studying in a group promotes a sense of community and helps provide teaching opportunities when you teach the information that you learned from the study guide and inform the ones around you because the best way to reinforce knowledge is to help others.
  3. Rest/ Peace and Quiet: No one, and I mean no one, can run on fumes. It’s vital to keep rested and to take intermediate breaks to refresh the mind. If you dig yourself into studying or stay up late, it can cause frustration and a lack of focus.
  4. Different Study Tools and Games: One of the worst parts of studying is that it can be BORING. It would help if you kept things interesting for yourself and your possible study group. At Crimson Agility, we created flashcards, watched videos, inspiring memory associations, received tutoring from some people that have passed the test, and even created a Jeopardy game.
  5. Practice Makes Perfect: Repetition of the material is everything, and nothing beats just doing it over, and over, and over, and over, and over again. 

These exams are a vital part of the Magento platform and to becoming a Magento certified partner. Magento only wants the most qualified and knowledgeable of personal development on their sites. We are always providing a consistent experience between all different websites between different development firms. This standard sets a future of integrity for all client websites. That’s why we at Crimson Agility consider it a cornerstone of our business. That’s why Crimson Agility takes pride in having some of the most certifications out of any Magento development firm, and why we want to help others strive to the Magento standard.

If you need a Magento Professional Partner that is reliable and Magento certified with plenty of experience with the platform, you can visit our page here.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

 

How Artificial Intelligence can Help Improve e-Commerce Sites

Written by Graham Jones

It wasn’t long ago when we heard the words “I’ll be back,” strewn across the screens of millions. Where a black sunglasses and leather clad Arnold Schwarzenegger stands with a smoking shotgun. He came from a devastated and desolate future ruled by the cruel superintelligence of SkyNet with the steel fist of the Terminators. Is this what is waiting right around the corner for humanity in the years to come?

What is Artificial Intelligence (AI)

 According to Merriam Webster

  1. a branch of computer science dealing with the simulation of intelligent behavior in computers
  2. the capability of a machine to imitate intelligent human behavior

AI is the use of predictive algorithms that use social trends to come to outcomes and that account from previous interactions. Using these features to emulate human behavior and intelligence. See, it isn’t always a robot from the future with a shotgun!

When will Artificial Intelligence be in our Daily Lives

I hate to break it to the people out there terrified by the fact of Artificial Intelligence (AI), but it is already a part of daily life. Have you ever searched on Google and the drop down attempts to guess the search result. That is AI. When you use Siri or Google Assistant to see what the weather outside is. That is AI. When you get a fraud notification from your bank stopping a possible threat to your identity. That is AI. I know this might be frightening, or surprising information to some. However, this can possibly help your e-commerce site get to the next level.

How can AI Help Improve E-Commerce Sites

Chatbots

A joke text between a person and a chatbot

 

 

 

 

 

 

 

 

Chatbots allow a way to provide customer service while simultaneously freeing up human resources saving you money and employee frustration. They provide quality customer service 24/7 with quick responses that can satisfy the most frustrated of customers. Using Chatbot AI it can reduce user errors. Plus they can sprinkle some humor into any conversation, and they never are in a bad mood. 

AI network surrounds a human brain

Inventory Management

Through the use of Artificial Intelligence inventory has never been easier to manage warehouse inventory around the world. AI has the capability to predict demand based on algorithms and external data. It can sort through massive amounts of data to determine trends and help keep items in stock. Adding the fact that robotic automation is helping save costs, streamlining production, and eliminate user error. Keeping your customers happy and your profits up.

Recommendation Upselling

Through the collection of previous users and visits to a website, AI can determine trends and pinpoint products that a specific customers might want. This provides a personal touch to an immersive website experience that allows the customer to see the products they want. Not having to wade through products that are less desirable can make the shopping experience even more streamlined.

So about the Takeover…

AI contributes to our daily life constantly whether we notice it or not. The desolate future that we see in the movies is not an issue of today. It isn’t evil, but a beneficial tool. Why not let it be a solution or improvement to some of your e-commerce needs? Let Magento be the catalyst to improving your business. Contact Crimson Agility for your Magento needs “come with us if you want to live” and get even higher profits.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

About the Author: Originally from Canada, My family and I moved down to Arizona when I was young providing me the great opportunity to grow-up in this beautiful state and country. I previously worked in the medical field as a Quality Assurance Manager, and was given the great opportunity to break into the field of eCommerce. I am excited to work for the Crimson Agility Team as a QA Analyst!

Tips and Tricks for Styling Magento 2 Websites

Written by Rich Samartino

One of the driving principles in software development is DRY – ‘Don’t Repeat Yourself’. This has led to the rise of package managers like PHP’s Composer, which is utilized by Magento 2 – one of the key differentiators between it and Magento 1.

In a similar way, Magento 2’s usage of the Less CSS preprocessor allows frontend developers to join the DRY movement. Instead of redeclaring font colors, page widths, or input border styles in multiple places, CSS preprocessors allow these values to be declared as variables.

An even more powerful feature is mixins, which allow entire blocks of styles to be declared as a kind of function, with or without arguments, that can then be used in multiple places. It is similar in concept to declaring a PHP abstract class which is then used as-is or modified by the implementing child class.

The Magento team built an extensive frontend library utilizing Less variables and mixins so that developers can customize the default theme with minimal amounts of custom code. Below, I’ll show some examples how to do this, and highlight some other useful features to make your frontend Magento 2 development a little easier.

Utilizing the Magento UI Library 

Magento-UI Library Variables

 

 

 

 

 

 

 

 

 

 

 

 

 

As documented in Magento DevDocs, your custom theme can totally transform the look and feel of default Magento styles simply by redefining a few Less variables, as shown in this example:

Ideally, your variable redefinitions should go in <theme_dir>/web/css/source/_extend.less (they can also go in <theme_dir>/web/css/source/_theme.less, but this will override the parent theme’s _theme.less file.)

One question is, how do you know which variables to override? Consult the Magento UI Library docs, or inspecting default styles in the browser (made easier with CSS source maps and Grunt, covered below), will reveal which Less mixin is outputting the style, and inspecting that mixin will tell you which variable contains the value you want to change.

For example, the Luma theme styles primary action buttons here with a mixin defined here. Looking at that mixin, you can see that various button styles default to Less variables; for example the background color defaults to the @button-primary__color variable. So, redefining the @button-primary__color in your _extend.less file will change the background color of those buttons throughout the website.

It’s worth reading through the DevDocs on this topic and familiarizing yourself with all of the different mixins and variables used by the UI Library because it will save you a lot of lines of code now and make your styles much more maintainable and extendable in the long run – unless you’re a WET programmer – ‘we enjoy typing’ 😉

Using Mixins Defined in _utilities.less

Some handy (and less documented, as far as I can tell) mixins are located in _utilities.less. Some styles, like flexbox, require vendor prefixes to maintain compatibility with older browsers. Magento wrote a mixin to save you from typing out these prefixes. There’s also a more generic .lib-css() mixin that will output these vendor prefixes for any CSS style if the @_prefix argument is specified.

Again, it could be worth spending a few minutes perusing _utilities.less since some other handy mixins are included, like .lib-url which makes referencing asset urls a little easier (but mysteriously isn’t used in core code anywhere…)

All Styles Should Be Wrapped in Magento Media Query

Personally I don’t think this was a great idea by Magento, but all styles, even those which don’t target a certain screen size, should be wrapped in a media query, or else they will be output in both styles-m.css and styles-l.css, making browser debugging harder and file sizes bigger. You can find many examples of these media queries in core code, including here.

Compiling Styles with Grunt

Your frontend development will be made much easier by using Grunt to compile styles, rather than clearing pub/static and relying on PHP to process Less styles. Grunt compiles styles faster and produces CSS source maps, which allow you to see exactly which Less file styles are coming from in your browser. Grunt setup and usage is well documented here.

Conclusion

As you can see above, taking some time to investigate Magento’s Less-based UI Library will make writing styles for Magento much more interesting, less repetitive and more maintainable.

While this is all a great improvement over writing styles in .css files, technologies such as Less and Grunt, originally included in Magento during its development ~5 years ago, have been surpassed in popularity or technological superiority by Sass, Gulp, npm scripts, webpack and probably many other technologies I’m not aware of. Additionally, Magento might have chosen to base its default styles on a more actively developed library like Bootstrap, which can be included in a project’s build pipeline using Sass files and extended similarly to how I described extending Magento’s homegrown UI Library above.

So, try to master, but don’t feel limited by Magento’s default styles framework. Here at Crimson Agility’s Arizona office, our goal is to make your code as DRY as the Sonoran Desert 🙂

Until next time, let’s get social! Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

 

About the Author: Drawn to the open source, modern architecture of Magento 2, Rich has channeled his passion for technology into mastering the trade of E-Commerce Engineer. Originally an IT major, Rich spent several years away from technology exploring many ‘offline’ aspects of life, picking up skills such as knitting and guitar-playing, but eventually gravitated back to technology to build web applications for several nonprofits. With the seed of object-oriented web development planted, Rich continued to blossom as a web developer with an innovative sleep technology company, playing an integral role in launching its new Magento 2 website. Hungry for more Magento 2 experience, Rich has landed at Crimson Agility, where he looks forward to applying his talents to build you a great website!

Why Magento Best Practices are Important to Your Business

Written by Erica Summers

What are you really getting out of a team of Magento experts? Why pay the extra fee to do something the “best practice” way, instead of the quickest or cheapest? And what will one approach versus another cost you in the long run?

If you ever hear from a development team about doing things to follow “best practice”, or are working on estimating different tasks or features and get a few different approaches and time estimates, there’s a very important reason why. It comes down to the versatility of Magento. For instance, Magento’s open source platform has been around for over a decade. It’s a large, complex piece of software that is continually growing and changing, with a large worldwide community of developers continuously improving it. With this never-ending change and growth, code ends up being refactored, standards change, and new features are added. All of this translates into one important takeaway: there is no one way to get something done.

In fact, for any given task or feature there’s probably tens or hundreds of different ways to do the exact same thing, and at one given point in time some of them were the “best practice” way, but that changed and has now become obsolete.

So what does this mean for you as a client?

In short, it comes down to picking the right team and knowing you can rely on their expertise.

There is a growing number of Magento-specific developers and each will have their own way of doing things. Often, you get what you pay for, with cheaper services getting the same thing done but in a way that’s inefficient, disorganized, and ends up costing more in the long-run to fix or upgrade when needs change. Sometimes you’ll lose inbuilt Magento features, or they won’t work as intended because updates were not completed in a way that is upgrade-safe working within Magento official guidelines.

The value you get when working with a certified Magento partner is knowing that not only will the work get done and things will be up and running, but that we will ensure we are working within best practices, keeping up with the standards. This means you have a reliable site that leverages all the exciting inbuilt Magento features and is easy to upgrade, customize, or change. It gives you more flexibility, ability to grow, and reduce cost over time. It also means that you’ll work with a team who won’t just hack at the code to get something done, but will think critically about what the best approach is to get the work done, and how it might need to grow in the long run.

You need a team focused on the big picture. A team that’s dedicated to high-quality service, keeping up with industry standards, and is always learning and growing.

That’s where we come in.

How Can Crimson Agility Help you Graduate to Magento Commerce 2?

We have migration options! We offer three MAGENTO QUICK START PACKAGES that are fixed-cost implementation solutions. Our packages offer great price points whether you are a small business or large enterprise wanting to move to Magento Commerce. Making the move doesn’t have to be hard and will result in improved security & performance, seamless shopping everywhere with PWA, increased conversion rates, more streamlined operations, and a better overall end-user experience.

Contact us today and learn more, we are here to help and love what we do.

About Author: Erica Summers, is passionate about both design and functionality, creating the best tool for the job and then giving it an edge. I started as a designer and front-end developer over a decade ago before jumping into JavaScript and PHP and have been focused on backend ever since. I love technology and finding new creative ways to solve problems! Also, I’m new to Arizona and learning my way around the area but I’m loving it so far!

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

 

Bon Vital Has Migrated to Magento 2

Bon Vital is a company that has been around since the 1980’s providing their customers with state-of-the-art superior quality and all natural & organic products tested by their own research facilities. They take pride in creating products without paraben and with their close connection to the physical therapy industry they can get feedback as to what products they need to continue their ways of relaxing and healing others.

Whether it be a migration project or securing your site there is always a strategy and transparency Crimson Agility aims to achieve when you work with us. After the transition and changes made to their site they weren’t having the same issues like an overwhelming UI or having insecure functionalities from the older Magento format.

Crimson Agility  worked with the famous, massage therapy & spa products company, Bon Vital. When we began our work with them the objective was clear to make the M1 transition to M2 as quickly as possible. Migrating all data from the previous site to the new one didn’t have any issues and to improve responsiveness. All of this was finished within a 8-10 week time frame with no immediate or long-term issues.

How Can Crimson Agility Help you Graduate to Magento Commerce 2?

We have migration options! We offer three MAGENTO QUICK START PACKAGES that are fixed-cost implementation solutions. Our packages offer great price points whether you are a small business or large enterprise wanting to move to Magento Commerce. Making the move doesn’t have to be hard and will result in improved security & performance, seamless shopping everywhere with PWA, increased conversion rates, more streamlined operations, and a better overall end-user experience.

Contact us today and learn more, we are here to help and love what we do.

About Crimson Agility: We are a full service Magento services firm with an in-depth knowledge of the Magento platform and e-Commerce, a broad set of design, development, integration and marketing skills, as well as years of industry experience and successful implementations.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

Crimson Agility is a Gold Sponsor at Adobe Summit | Imagine 2020 (GIVEAWAY)

Crimson Agility is a Gold Sponsor at Adobe Summit | Imagine 2020

By David Orlando & Stephanie McLeod

Crimson Agility, a full-service Magento ecommerce agency, is excited to be a sponsor of Adobe Summit | Imagine 2020 for our first year. With our immense growth and exciting new plans for 2020, it was a no brainer. This is “the” must-attend conference in ecommerce. In the past we have attended all the great meetings and speakers, but this year we will be one of the expert agencies that shape the commerce industry to exhibit at this years event. Even more impressive about this years event is that, Magento joins its Imagine community with Adobe Summit. The commerce customer experience will be even more powerful as these two audiences come together.

Join us and dominate your digital commerce skills in over 80 sessions and hands-on labs. Listen to some amazing keynote speakers like Gillian Campbell, VP, North America Sales Operations at HP Inc, Hubert Jolly, CEO of BestBuy, Mindy Kaling, actress, writer, and producer…and many more amazing experts in our space. The co-location of Magento Imagine with Adobe Summit will expand your learning and networking opportunities. This full conference ticket experience also gives you access to all Summit Keynotes, networking events, and over 400 sessions and labs.

This is an opportunity you do not want to miss!…and we are giving you a chance to win a full conference pass. Read more below for more details on how to win a ticket to this amazing event. Also, be sure to stop by our booth to say “hello”, meet your Crimson Agility experts in person, and grab some swag.

See you in March…

GIVEAWAY: WIN A TICKET TO ADOBE SUMMIT | IMAGINE 2020

Crimson Agility is proud to announce our first giveaway challenge! In this exciting time we are offering one lucky person a free full conference pass ($2,095 value) to Adobe Summit | Imagine 2020 this year in Las Vegas, Nevada. It’ll be March 29th through April 2nd. This is a great opportunity to educate yourself and engage with other people within the e-commerce industry.

To enter this giveaway all you need to do is write us a review and share a little bit about how Crimson Agility helped you. When you share and tag @CrimsonAgilty in your post on LinkedIn you will be entered into the giveaway. Any additional entries will be granted to anyone who posts their review on any of our other social media accounts with our hashtag #CrimsonAgility.

This contest end on January 30, 2020 at 6:00 PM MST.  On January 31, 2020 we will draw and notify a winner from all those who participated via email.  We look forward to this event and to seeing you in 2020!

How Can Crimson Agility Help you Graduate to Magento Commerce 2?

We have migration options! We offer three MAGENTO QUICK START PACKAGES that are fixed-cost implementation solutions. Our packages offer great price points whether you are a small business or large enterprise wanting to move to Magento Commerce. Making the move doesn’t have to be hard and will result in improved security & performance, seamless shopping everywhere with PWA, increased conversion rates, more streamlined operations, and a better overall end-user experience.

Contact us today and learn more, we are here to help and love what we do.

About Crimson Agility: We are a full service Magento services firm with an in-depth knowledge of the Magento platform and e-Commerce, a broad set of design, development, integration and marketing skills, as well as years of industry experience and successful implementations.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

Graduate from Magento 1 Open Source to Magento Commerce 2.3.3

Now is the time to graduate from Magento 1 Open Source to Magento Commerce 2.3.3. “But why? Open Source is free”. Believe me, we hear this all the time. Our Crimson Agility clients are no different and usually ask why they should build their site using Magento Commerce when Magento Open Source is free? We agree that Open Source is a great option. However, in the long run it is not the most cost-effective. Magento Commerce has additional features, the cloud infrastructure, and performance enhancements that are invaluable. With the Magento 1 end of life right around the corner (June 2020), now is the time to turn that tassel and graduate to Magento Commerce 2.

Let’s take a moment and look at the smaller picture here: not migrating from Magento 1.X to the most recent version of Magento 2. If you postpone the decision to make the leap to Magento 2, you are risking your business, reputation, customers data, and privacy not to mention their payment details.  Once Magento 1 is retired, your site becomes a target for those with nefarious intent. According to Magento, 83% of hacked sites were un-patched sites. When Magento 1 is retired, there will be no more patches available. It is like comparing the migration to not taking an Uber and risking the fines and life destruction from driving home from graduation only after a couple drinks. Yes, it can be that destructive.

When Magento 2 was released in 2015, it was not just a simple version upgrade. The new Magento 2 platform is a new improved platform built on state-of-the-art architecture. An outstanding 240,000 sites still utilize Magento 1 today. Mostly because of either the cost of migrating or procrastination. These store owners have also chosen in the past to stay on the comfortable older release to avoid breakage or revenue impacting downtime. But today, more and more educated store owners are realizing the benefits of investing in Magento Commerce 2 and are seeing the results of their investments. Here at Crimson Agility our 21 USA based certified developers have helped nearly 20 sites migrate while limiting downtime and not impacting revenue. Our customers are bringing in the new year stress free and will continue to grow their business safely.

What is New in Magento Commerce 2.3.3?

The new features in Magento Commerce 2.3.3 are amazing. There is so much to list but we encourage you to view Adobe’s Magento Commerce 2.3.3 Release Notes and read through all of the greatness for yourself. Below we have outlined some key points of Magento Commerce 2.3.3 enhancements announced November 7, 2019:

  • Over 100 security fixes reducing backend log significantly
    • Support for PSD2 compliance support
    • Supports PHP 7.3 (7.1 end of life is November 30, 2019)
  • Google Shopping Ads Channel is now part of the core code – cut ad spend by 50%!
  • Amazon Sales Channel in now part of core code
  • Progressive Web Application (PWA) Studio – fast page performance and increase SEO and conversion rates
  • Cloud enhancements
  • Product recommendations powered by Adobe Sensei
  • Superior Experiences – Deliver best-in-class B2B and B2C shopping experiences that accelerate sales
  • Omnichannel innovations – sell everywhere, deliver anywhere managing products, inventory, orders and fulfillments
  • Commerce Intelligence – enable intelligent experiences, uncover insights, and employ better measurement

How Can Crimson Agility Help you?

We have migration options! We offer three MAGENTO QUICK START PACKAGES that are fixed-cost implementation solutions. Our packages offer great price points whether you are a small business or large enterprise wanting to move to Magento Commerce. Making the move doesn’t have to be hard and will result in improved security & performance, seamless shopping everywhere with PWA, increased conversion rates, more streamlined operations, and a better overall end-user experience.

Contact us today and learn more, we are here to help and love what we do.

Update: Our own David Baier emphasized the importance of having trusted partners to ensure your site remains secure, reliable, and high performance in a Webscale article.

“As Magento 1 end-of-life quickly approaches, it is essential for merchants on Magento 1 to plan accordingly for both the short-term and long-term. Though Magento 1 will continue to function after June 2020, it becomes increasingly susceptible to becoming a target to nefarious actors with bad intentions. More than ever, it is vital for merchants to have trusted partners that can secure their site, preserve their reputation, and protect their customers.”

About Crimson Agility: We are a full service Magento services firm with an in-depth knowledge of the Magento platform and e-Commerce, a broad set of design, development, integration and marketing skills, as well as years of industry experience and successful implementations.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on LinkedIn.

header image for blog post

Why Use Two-Factor Authentication?

Why Use Two-Factor Authentication?

Using the web can be rewarding, but with those rewards come some risks. We’re all connected on the internet, and with that connectivity we are at risk from malicious actions and attempts to gain access to our sensitive information. In E-Commerce we apply best practices to protect companies and individual buyers from these potential security risks. Magento Two-Factor Authentication (TFA) allows for all users to secure their information from cyber attacks.  This authentication method works by attaching specific accounts to a users personal device which adds an additional layer of confirmation for the online service, and peace of mind for the individual logging in. Protecting users from fraud protection is only one of the benefits to using this method. It also provides a way for technology novices and experts to better safeguard their account information. Here are some of the best Magento extensions and tips that can protect your website and your customers from potential attacks.

Improved Security

Strong passwords are a great place to start, but hackers still have methods to crack even the most creative of passwords. Two-Factor Authentication adds a physical action to logging in by incorporating a device, such as a smartphone, tablet, or token. A one time code is generated and delivered to the user in the form of an SMS or automated call that cannot be hacked. 

Lower Customer Service Cost

Using a Two-Factor Authentication can help curb the cost of customer service issues. Auth0 states from an HDI study that 35-40% of service calls are related to password resets. By implementing TFA you can effectively eliminate password reset calls from getting to customer service. TFA can save the company money and resources by reducing low tier issue calls and keeping customer service focused on other, more important, issues.

Reduce Online Fraud

There have been a recent slew of data breaches recently. Large companies like  Facebook, Yahoo, and Target have suffered from successful cyber attacks exposing hundreds of millions of customers personal information.  It becomes apparent that data breaches could happen to any company. This is why companies like Gmail, Apple Pay, PayPal, Evernote, Dropbox, and LinkedIn have moved to Two-Factor Authentication. It prevents sensitive information from falling into the wrong hands. However, the protection of data can be left in the right hands, every company should be proactive and take it upon themselves to protect their customers from potential threats online.

How to Better Protect Your Users?

You can start taking action by using Magento Two-Factor Authentication extensions on your E-Commerce store. Some extensions that are already in use: Google Authenticator, U2F Devices, Duo Security, and Authy. Become proactive and don’t wait to react to cyber threats. Empower yourself and your customers to bring cyber security into the physical world by using TFA.

Security and staying updated is essential for any eCommerce experience. Let us here at Crimson Agility handle your Magento and eCommerce questions. Contact Crimson Agility today to see what would work for your security needs.

Until next time, let’s get social!  Like us on Facebookfollow us on TwitterInstagram and on Linked In.

Thanks for stopping by!

Crimson Agility Team