In the new Magento 2.3.5 upgrade, there will be the introduction of Adobe Sensei, a product recommendation program, exclusive to Magento merchants. This unique program is an embedded admin experience that can be a useful marketing tool to increase conversions, boost revenue, and stimulate shopper engagement. The automated AI uses machine learning-driven recommendations giving suggestions to merchants about “Customers who viewed this product also viewed,” “Customers who bought this product also bought,” and “Recommended for you.” The new update will be available for free to all merchants that use Magento directly from the Magento Marketplace.
This data, when provided to customers while experiencing their website, can be highly engaging, relevant, and specialized to their experience. Product recommendations require two sets of vital data, behavioral and catalog. Adobe Sensei aggregates the behavioral and record data, creating Product Recommendations for each recommendation type. The Product Recommendations service then deploys those recommendations to your storefront. This update and new AI will set the digital standard with a vast set of features on Adobe Sensei.
- Boost and scale experiences with real-time intelligence.
- Anticipate customer behavior based on attributes, differences, and conversion factors.
- Efficiently deliver one-to-one customer experiences at scale.
- Organize and manage assets for better ROI.
- Engage audiences with custom offers, subject lines, and delivery timing.
- Make necessary edits quickly and accurately.
- Finding the right content when needed with an intuitive search.
- Photorealistic effects.
- Predict and forecast the impact of different budget scenarios.
- Automatically adjust your budget across targeting criteria.
- Continuously monitor campaign performance to optimize ad delivery.
- Create high-quality documents with content intelligence.
- Recognize form fields to speed document creation.
- Quickly convert document images into PDF files.
For new and existing Magento clients, Crimson Agility can help you implement and maintain this ground-breaking software with our Magento support. If you are looking for e-commerce managed services provider or a trustworthy company that will help you migrate from Magento 1 to 2, then schedule or call us today!
This upcoming patch update will include several incredible features to improve the Magento 2 platform.
Adobe Sensei, a product recommendation AI will implement into this next update. The storefront experience will have some new enhancements. This unique program is an embedded admin experience that can be a useful marketing tool to increase conversions, boost revenue, and stimulate shopper engagement. The automated AI uses machine learning-driven recommendations giving suggestions to merchants about “Customers who viewed this product also viewed,” “Customers who bought this product also bought,” and “Recommended for you.” The new update will be available for free to all merchants that use Magento directly from the Magento Marketplace. Adobe Sensei will allow merchants to learn more about their customer’s buying habits and to help them along the buying experience to find out what item they might want soon. This AI implementation is pivotal to keeping your website standards higher than the average competitor and help you connect even more with your customers.
Features: The new Page Builder features will help you create an engaging website, take control of your brand, as well as save time and resources. These features will provide customizable page layouts and intuitive drag-and-drop content management.
Security: There will be 25+ security fixes and improvements as well as Content Security Platform implementation. CSP is an added layer of protection that helps detect and mitigate certain types of attacks, like Cross-Site Scripting and data injection attacks. Merchants can now install time-sensitive security fixes without applying the hundreds of functional fixes and enhancements that a full quarterly release. Keeping your site security updated and upgraded will make your customers feel secure and incentivize them to spend money on your storefront. We also have links to another blog post related to the importance of magneto security.
Performance: GraphQL will be added, providing staging data for categories and products. B2B admins can order directly from the admin panel. Additional improvements have been made with Redis, inventory management, platform technology stack, and VBE’s.
Platform Quality: Core payment integrations deprecation is encouraging merchants to get these payment integrations through extensions on the marketplace. Another notable change is that over 180 product quality enhancements across the platform.
Magento 2.3.5 is available today for existing clients and new clients. If you want to find out more about the update, please reach out to us at Crimson Agility.
Coronavirus has affected the world as a whole in ways we couldn’t have predicted. Brick and mortar stores forced to close unless their local governors’ office considers them as an essential business. Coronavirus can put a strain on businesses that rely on having their store open, but as the digital landscape evolves, we saw e-commerce become even more essential. Crimson Agility wants to take time to encourage people to stay home and to use their computers to shop online to find what they need.
We’d also like to take time to highlight and promote some of the companies we had the privilege to work with as well as engage in managed services during these unprecedented times. Please visit their websites and check out what each unique company has to offer for you and your family.
Performance Health – https://www.performancehealth.com/
Performance Health is a leader in consumer healthcare and the most significant global manufacturer and distributor of products to the rehabilitation and sports medicine markets. We’ve had the privilege of helping Performance Health design and advance their online storefront. Their production of medical supplies has been pushed to its limit as the demand of medical masks and sanitizers are essential during this virus outbreak.
BioFreeze – https://www.biofreeze.com/
Biofreeze is a long-lasting, fast-acting, powerful muscle relief spray that is a brand belonging to Performance Health. Their muscle relief comes in many forms and has seen many famous athletes endorse the product like Sloane Stephens and Damian Lillard. If you have family members or yourself active with strenuous sports activities, this spray is one of the best.
Powersteps – https://www.powersteps.com/
Powersteps is committed to providing each customer with a product that is comfortable and genuinely prevents and relieves their pain. Powerstep’s key to success is a combination of innovative design, quality materials, and outstanding customer service. We help with their managed services and integration period when switching to Magento 2. If you feel your feet need a bit more power and comfort, look no further than Powersteps.
Footpetals – https://www.footpetals.com/
A subsidiary product of Powersteps focused on providing women comfort when wearing high heels, arch support, and other standard foot issues. Their research and dedication to putting out new foot care products speak to the quality of their products. We helped migrate and integrate their site to Magento 2 during our time working with them.
Elixinol – https://www.elixinol.com/
We have had the pleasure of adding Elixinol to our clients list. They are a worldwide manufacturer and distributor of cannabinoid products. Their tight knit relationship ( Over 20 years) with hemp farmers helps them deliver on their highest quality and purest form of CBD and hemp products. Featured by the Wall Street Journal and several other news media outlets rave about their products as well as the educational overview they feature on their site. Crimson Agility helped them in re-platforming their site and continue to support them with Managed Services.
Advan-Ergo – https://advan-ergo.com/
When working at a desk, your ergonomics are critical to maintaining a healthy posture. Their tight guidelines to following ergonomic standards are always followed through and provide results. Dedication to improving and educating people on the importance of ergonomics is part of their goal, and they exceed this in every possible way. Check out their website and see what equipment can help you out at work.
Zip-Corvette – https://www.zip-corvette.com/
Zip-Corvette produces corvette parts and accessories for car enthusiasts all across the world. Their quick delivery and guarantee of product efficiency make them a choice provider for Corvette parts. The Magento 1 to Magento 2 migration and continues to help with managed services.
LloydPans – https://lloydpans.com/
A U.S. based manufacturer of pans, Llyod Pans, has provided innovated, toxin-free, and performance-based pans to American households everywhere. Re-platforming their website helped add in the flexibility that Magento 2 has to offer when creating customization options for products.
Spice and Tea – https://www.spiceandtea.com/
We worked with migrating Spice and Tea to Magento 2 and continue to do managed services work with them. Spice and Tea offers a high-quality, diverse assortment of products in a sensory shopping experience. One step into their shops will kick your senses into high-gear as you open the jars and smell.
Fine Awards – https://www.fineawards.com/
Fine Awards had reached out to us to help with a Magento 1 to Magento 2 migration for their website. They specialize in providing unique and satisfying awards and trophies. Our managed services and migration work we did with them helped take their site to the next level with its infrastructure.
CarrotTop – https://carrot-top.com/
Carrot-Top looks towards the future; it plans to continue providing organizations across America with high-quality products that help display a message or pride through patriotic and customized solutions. Carrot-Top knows that 40 years in business would not have happened without all of its loyal customers.
Allterra provides cutting edge positioning technology and solutions to the Geospatial Industries through sales, rentals, training, service, and support of the best products at the best prices. Our work migrating their site to Magento 2 helped their website have a more modern look to it when selling their equipment
Snowflake Designs – https://www.snowflakedesigns.com/
Snowflake designs have been creating gymnastic workout leotards, competition leotards, warm-up suits, dancewear, and athletic clothing for over 35 years. Our continuous support and work on their site helped them prepare for the shifting changes to their multiple catalogs. They are currently making and selling face masks that could help you stay protected during these time while providing local pickup appointments.
For more information and website needs, contact us at Crimson Agility.