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Adobe Sensei | Power of Product Recommendations

In the new Magento 2.3.5 upgrade, there will be the introduction of Adobe Sensei, a product recommendation program, exclusive to Magento merchants. This unique program is an embedded admin experience that can be a useful marketing tool to increase conversions, boost revenue, and stimulate shopper engagement. The automated AI uses machine learning-driven recommendations giving suggestions to merchants about “Customers who viewed this product also viewed,” “Customers who bought this product also bought,” and “Recommended for you.” The new update will be available for free to all merchants that use Magento directly from the Magento Marketplace. 

This data, when provided to customers while experiencing their website, can be highly engaging, relevant, and specialized to their experience. Product recommendations require two sets of vital data, behavioral and catalog. Adobe Sensei aggregates the behavioral and record data, creating Product Recommendations for each recommendation type. The Product Recommendations service then deploys those recommendations to your storefront. This update and new AI will set the digital standard with a vast set of features on Adobe Sensei. 

  • Boost and scale experiences with real-time intelligence.
  • Anticipate customer behavior based on attributes, differences, and conversion factors.
  • Efficiently deliver one-to-one customer experiences at scale.
  • Organize and manage assets for better ROI.
  • Engage audiences with custom offers, subject lines, and delivery timing.
  • Make necessary edits quickly and accurately.
  • Finding the right content when needed with an intuitive search.
  • Photorealistic effects.
  • Predict and forecast the impact of different budget scenarios.
  • Automatically adjust your budget across targeting criteria.
  • Continuously monitor campaign performance to optimize ad delivery.
  • Create high-quality documents with content intelligence.
  • Recognize form fields to speed document creation.
  • Quickly convert document images into PDF files.

For new and existing Magento clients, Crimson Agility can help you implement and maintain this ground-breaking software with our Magento support. If you are looking for e-commerce managed services provider or a trustworthy company that will help you migrate from Magento 1 to 2, then schedule or call us today! 

Magento solution specialist

Magento Certification: Solution Specialist Exam Guide

Crimson Agility takes pride in being a Magento Professional Partner. However, to reach this level of partnership, you need to have 12 certifications of different fields when working with Magento. We currently are at a Silver Partner tier with Magento based on joint booking attainment, technical proficiency, and customer satisfaction.

From the Magento 2 Solution Specialist page

“A Magento 2 Solution Specialist is an expert user of the Magento 2 eCommerce platform. It is designed for those who can efficiently align business objectives with Magento 2 functionality, optimize use of native features, and avoid unnecessary customization. Areas of knowledge include eCommerce, Magento Architecture, Magento Admin & Storefront, Business & Applications, and Catalog. “

The Magento exams can be intimidating even for the most expert developers and Solution Specialists. However, these tests can be a vital part of your businesses marketing and reinforcing your reputation. That being said, it can be stressful, so Crimson Agility would like to help provide some helpful tips to get you that certification. 

How to Prepare for Magento Solution Specialist Certification

  1. Create or Purchase a Study Guide: It is vital to make sure you have the information to narrow what needs to be studied. At Crimson Agility, we used the SwiftOtter Solutions study guide, which gave us specific information to understand. We then paired this information with the official Magento User Guide to get even more specifics on the configurations and how it works on the front end. 
  2. Form a Study Group: Studying in a group promotes a sense of community and helps provide teaching opportunities when you teach the information that you learned from the study guide and inform the ones around you because the best way to reinforce knowledge is to help others.
  3. Rest/ Peace and Quiet: No one, and I mean no one, can run on fumes. It’s vital to keep rested and to take intermediate breaks to refresh the mind. If you dig yourself into studying or stay up late, it can cause frustration and a lack of focus.
  4. Different Study Tools and Games: One of the worst parts of studying is that it can be BORING. It would help if you kept things interesting for yourself and your possible study group. At Crimson Agility, we created flashcards, watched videos, inspiring memory associations, received tutoring from some people that have passed the test, and even created a Jeopardy game.
  5. Practice Makes Perfect: Repetition of the material is everything, and nothing beats just doing it over, and over, and over, and over, and over again. 

These exams are a vital part of the Magento platform and to becoming a Magento certified partner. Magento only wants the most qualified and knowledgeable of personal development on their sites. We are always providing a consistent experience between all different websites between different development firms. This standard sets a future of integrity for all client websites. That’s why we at Crimson Agility consider it a cornerstone of our business. That’s why Crimson Agility takes pride in having some of the most certifications out of any Magento development firm, and why we want to help others strive to the Magento standard.

If you need a Magento Professional Partner that is reliable and Magento certified with plenty of experience with the platform, you can visit our page here.

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